Collaborative Marketing - The Art of Drawing Clients To You
Business success is the result of desire and a willingness to take action. As Paul Graham points out in his article about how to start a business, many are reluctant to begin because they are disgusted by the idea of business. They feel that being an entrepreneur violates their values and ideals.
Paul wanted to be in a pure intellectual world and not deal with mundane business activities. It was necessity that drove him to set up his own company, Viaweb. Once he got started, Paul found that business was neither so hard nor so boring as he feared. He discovered that all you need to know about business are commonsense things people knew before there were business schools. Paul says that he was "exactly the right sort of person to start a business. But the idea terrified me at first."
Yet in 1998 Yahoo bought Viaweb for $49 million. Not bad for a reluctant entrepreneur.
Should you start your own practice? Are you the right sort of person to do it? More people are the right sort of person to start a practice than realize it. There could be many more professional businesses than there are, and that would be a good thing.
My goal, in writing Marketing Solutions, is to inspire you to start up your own professional practice in a way that fits with your values and ideals. Influence and integrity, not ruthlessness and trickery, are the keys to success in business. Like Paul, I got into business out of necessity, not desire. In the end, I found that my business, Weq Consulting, is the source of my greatest learning, as well as the source of my greatest contribution to society.
Imagine a world in which every professional practitioner has all the clients they want, and is enjoying a life of balance and freedom. My mission is to help you create such a world for yourself and your profession.
Make use of the resources that are available to you. Discover how to transform reluctance into desire and a willingness to act. Create your own groups of Collaborative Marketing Connectors using the methods described in the course.
The Collaborative Marketing Course consists of:
To buy your copies, visit the We-Q Web Store. As a special bonus, they will be sent to you free of shipping charges.
You can buy "The One Minute Millionaire" from Amazon Books. It continues to be a best-seller, and has great ideas about how to make your money the enlightened way. Remember to follow your hunch! |