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Doctor I. Johnson, Marketing Consultant

 
Marketing Solutions

How To Grow Your Professional Practice

Influence + Integrity: Mastering The Keys To Success

Introduction

 

What You Can Expect

Do you dislike or avoid selling? Not enough time? Not enough contacts? This book is for you! Collaborative Marketing is a way of growing your business while serving a cause greater than yourself. It is a way of marketing with integrity that helps you to enjoy a life of security, trust and courage.

The Collaborative Marketing method will help you to stop selling yourself, start others marketing you, and begin enjoying your life. You will learn how to understand buying patterns and develop marketing skills that you can use in your daily business activities. Marketing Solutions explains Collaborative Marketing principles and fundamentals. It is the sequel to “How To Lead and Still Have a Life!” a book about collaboration by Ian Johnson, Karen Scraba and Chris DeGrow.

Marketing Solutions shows you how to draw on your existing talents, and abilities to grow your business in a way that enhances your dignity and integrity. The book explains how to market your professional service; it shares what is uniquely relevant to the challenge of growing a successful practice.

Who Should Read Marketing Solutions

Marketing Solutions deals with the challenges of those whose income depends on booking time at an hourly rate. You know who you are, because when you are not at work (that is, on vacation, ill or otherwise occupied) your income plummets!

Collaborative Marketing works well in businesses that improve or transform the condition of the client. Marketing Solutions is a guide for owners of professional practices, as well as their associates and colleagues who want to build a successful business based on their professional services. It will also be welcomed by any owner of a professional or technical business that is service-based, as well as their related Associations, Schools, Colleges and Suppliers. You can find more resources, workbooks and support materials for different professions or you can buy your copy here..